Blog

The Art of Storytelling in Brand Strategy
The Art of Storytelling in Brand Strategy

Chris Lo, the founder of Matcha Design, was born to be a designer. “From the first time I learned to draw and held a camera in my hands, I was hooked on creative expression. The problem was that no one else saw it. Not my parents, not my first art director, not the...

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Should You Hire for Personality?
Should You Hire for Personality?

Have you heard the term “personality hire” recently? And does your company specifically look for personality hires to add to the team? Let’s discuss the benefits, risks, and considerations for hiring based on personality. If you’ve never heard of personality hires,...

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Finding Pain Points in Graphic Design: Part 2
Finding Pain Points in Graphic Design: Part 2

Welcome to part two of our series on graphic design pain points for non-digital materials. This one will be fun - we’re talking about designing book covers, album covers, stickers, and packaging! (Did you miss part one of our series? Check it out here!) Pain Points...

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Matcha Design Triumphs with 5 New Communicator Awards
Matcha Design Triumphs with 5 New Communicator Awards

Matcha Design Wins 3 Silver Awards and 2 Gold Awards in 2024 We are more than pleased to announce that Matcha Design has been recognized for excellence in design at the 30th Annual Communicator Awards. The award-winning projects are listed below. Gold Award of...

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Finding Pain Points in Graphic Design: Part 1
Finding Pain Points in Graphic Design: Part 1

People are always talking about finding pain points for interactive design (web design, apps), but what about other types of graphic design? Each design type comes with unique challenges and solutions. Pain Points for Print Ads and Posters Print ads and posters should...

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Modern Nostalgia by Design
Modern Nostalgia by Design

Did you know that modern nostalgia has become a graphic design trend for the second year in a row? With its blend of old and new, it captures the joy of days gone by while enabling people to stay tethered to reality. In other words, it’s a win-win situation for many...

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The Art of Storytelling in Brand Strategy

The Art of Storytelling in Brand Strategy

Chris Lo, the founder of Matcha Design, was born to be a designer. “From the first time I learned to draw and held a camera in my hands, I was hooked on creative expression. The problem was that no one else saw it. Not my parents, not my first art director, not the...

read more
Should You Hire for Personality?

Should You Hire for Personality?

Have you heard the term “personality hire” recently? And does your company specifically look for personality hires to add to the team? Let’s discuss the benefits, risks, and considerations for hiring based on personality. If you’ve never heard of personality hires,...

read more
Finding Pain Points in Graphic Design: Part 2

Finding Pain Points in Graphic Design: Part 2

Welcome to part two of our series on graphic design pain points for non-digital materials. This one will be fun - we’re talking about designing book covers, album covers, stickers, and packaging! (Did you miss part one of our series? Check it out here!) Pain Points...

read more
Finding Pain Points in Graphic Design: Part 1

Finding Pain Points in Graphic Design: Part 1

People are always talking about finding pain points for interactive design (web design, apps), but what about other types of graphic design? Each design type comes with unique challenges and solutions. Pain Points for Print Ads and Posters Print ads and posters should...

read more
Modern Nostalgia by Design

Modern Nostalgia by Design

Did you know that modern nostalgia has become a graphic design trend for the second year in a row? With its blend of old and new, it captures the joy of days gone by while enabling people to stay tethered to reality. In other words, it’s a win-win situation for many...

read more
Throwback Marketing & Design: Why Nostalgia Works

Throwback Marketing & Design: Why Nostalgia Works

Ahh, nostalgia! Nothing gets us wistful and misty-eyed like the thought of days gone by - which is what makes it such an effective marketing and design tool. If Fashion is Your Passion, Consider This Ever noticed how style and fashion trends tend to boomerang? In...

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The Difference Between Experienced Designers and Rookies

The Difference Between Experienced Designers and Rookies

Everyone’s gotta somewhere, right? Here at Matcha Design, we’re aware of that, and we’re endlessly grateful to have gotten our start. That said, there are a lot of benefits to choosing experienced designers over newbies. Pitfalls of “Trendy and Hip” Technology is...

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Matcha Design Triumphs with 5 New Communicator Awards

Matcha Design Triumphs with 5 New Communicator Awards

Matcha Design Wins 3 Silver Awards and 2 Gold Awards in 2024 We are more than pleased to announce that Matcha Design has been recognized for excellence in design at the 30th Annual Communicator Awards. The award-winning projects are listed below. Gold Award of...

read more
Matcha Design Makes the Winners List at SIAA 2024

Matcha Design Makes the Winners List at SIAA 2024

Service industry advertisers clamor each year for a chance to win the Service Industry Advertising Awards. This year, Matcha Design brought home ten more awards. This year, the 21st Annual Service Industry Advertising Awards (SIAA) saw over 1,000 entries in the...

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Matcha Design Takes Gold at 20th Annual SIAA

Matcha Design Takes Gold at 20th Annual SIAA

Advertisers in the service industry covet Service Industry Advertising (SIA) Awards. In 2023, Matcha Design took home ten SIAA awards. Though the SIAA received around 1,200 entries this year, only 258 were selected with the prestigious honor of winning. Matcha Design...

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Stay Home, Stay Safe.

Stay Home, Stay Safe.

Dear clients, We are in this together and we are here for you. COVID-19 outbreak is an unforeseen pandemic event that strikes domestically and globally. Many industries are being affected and many are struggling. Matcha Design has been working and communicating with...

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Why Intent Matters When Choosing a Website Design Firm

Why Intent Matters When Choosing a Website Design Firm

“Is Your Website an All-Star…” featured article from Vantiv.com (now fisglobal.com) shares a deep-dive on common guidelines and execution for Value Added Resellers when updating or re-thinking the utility of their website. Akin to shedding extra weight in the fitness...

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Branding Identity Design: Defending Dignity

Branding Identity Design: Defending Dignity

Defending Dignity is a Tulsa-based Non-Profit on a mission to support women who are victims of human trafficking. By reaching out to those affected by exploitation they aim to facilitate healing and restoration. “When the opportunity arises to help an organization...

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It’s Our 13th Anniversary

It’s Our 13th Anniversary

Thank You For Helping Matcha Design Celebrate 13 Years in Business It would be impossible for us to be celebrating our 13th anniversary without our incredible clients today. As a dedicated digital marketing entity, we need businesses, organizations, and entrepreneurs...

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Matcha Design Puts ECO Dentworks in the Limelight

Matcha Design Puts ECO Dentworks in the Limelight

ECO Dentworks, Calgary, Alberta’s most popular paintless dent repair shop, has launched their new website to rave reviews. Of course, their site was proudly designed and built by Matcha Design. “We’ve been the go-to company for ECO Dentworks for a number of years...

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Matcha Design Dominates RSI Envelopes Website Design

Matcha Design Dominates RSI Envelopes Website Design

Facing poor design, incomplete work, and broken promises, RSI Envelopes needed someone to step up and deliver a powerful, feature-laden website designed to impress. Who else could they turn to but Matcha Design. "We knew the client had just had a bad experience with...

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