Access Email Marketing Services From Matcha Design

Friday, February 1st, 2013

Press - Access Email Marketing Services From Matcha Design

Matcha Design officially launched new email marketing services on its website this week, with a portfolio of work available for viewing.

“An email message landing directly in your client’s inbox can be a powerful tool in your communications plan,” said Jenna Schario, Marketing and Communications Manager, Matcha Design. “It can bring your audience closer to your brand, services and products; producing measurable results for your marketing efforts. However, a targeted email takes time to develop and involves more than just typing a message and clicking ‘Send’.”

Email marketing is designed to support your larger communications initiatives. Your brand must be consistently pulled throughout the template or campaign design and represented in every detail. The layout needs to accommodate multiple platforms, so it can be viewed on mobile, tablet and desktop screens. The email platform you use to deliver your message needs to support your goals; whether it’s collecting donations, securing online registration or presenting a video about your products or services. Plus, it requires audience and list analysis to ensure you get the right message to the right people.

“When designing an email campaign we take a lot of details into account,” explains Chris Lo, President and CEO, Matcha Design. “From usability and platform compatibility, to brand cohesiveness and messaging effectiveness.”

Popular email marketing services such as Constant Contact, MailChimp, Campaign Monitor, MyEmma, Salesforce, etc. have many advantages especially when comes to tracking and analyzing. However, when it comes to sending out your email campaign, each service poses its own creative and technical limitations.

The same thing goes to email clients. The key is to balance the platform’s parameters by implementing strong graphic design, good knowledge on email code development and testing practices; making sure your email message communicates effectively and renders properly in email inboxes.

Understanding the intricacies of email marketing can take a lot of time and effort. Matcha can come alongside and help you develop emails for general messages, targeted events, new products and more; driving real results for your business or nonprofit.

Shoot us an email today to learn more about this new service.

About Matcha Design

Matcha Design is a full-service creative B2B agency with decades of experience executing its client’s visions. The award-winning company specializes in web design, logo design, branding, marketing campaign, print, UX/UI, video production, commercial photography, advertising, and more. Matcha Design upholds the highest personal standards for excellence and can see things from a unique perspective due to its multicultural background.  The company consistently delivers custom, high-quality, innovative solutions to its clients using technical savvy and endless creativity. For more information, visit

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