First of all, having an online presence is imperious if you want to make sure that your business is going to be successful. One of the social networking sites that you should be interested in is Instagram because it allows you to tell a story by posting relevant pictures. At this point, you will need to learn about the most useful Instagram promotion tools, including the one that allows you to buy real Instagram followers.
Instagram is an online mobile application that is used for sharing photos and videos. Instagram is following in the footsteps of Facebook and Twitter and has fast become a very popular social media tool. Instagram was originally developed so that people could apply different filters to photographs that they had taken on their mobile phones and would allow them to easily upload and share these photos with friends (or account followers) using the Instagram application. More recently video was introduced to Instagram it can now be uploaded, but Instagram video clips are limited to between 30 to 60 seconds long.
Mobile advertising has surpassed newspaper advertising for the first time in history, large and small businesses alike are achieving measurable results with social media advertising. Instagram advertising has already generated more than half a billion in revenue and is projected to double within a year, which is proof that many business owners are putting their money where their mouth is.
More importantly Instagram’s ad platform is easy to use, it’s fun and bubbling over with passionate and enthusiastic users. It has excellent metrics and is still affordable for small businesses. If you are already advertising your product with social media ads or trying to build your list then integrating Instagram ads into your marketing mix is essential.
Here are five tips to consider before running an ad on Instagram to grow your business brand reach, engage your followers, or attract your target audience to your offer.
1. Get the basics right
Make sure to fill out your business profile and bio on your business Instagram account. Make sure to use a clear, crisp version of your company logo as your profile picture.
2. Tell users WHY you are on Instagram
Since this is your business account, keep it business, not personal. Help users identify with your brand and just make sure not to be too salesey.
3. Start with a plan
Strategize your Instagram promotions by planning them out. Create a calendar for implementation that leads to your goal. Not having a plan is the main reason why businesses fail on social media, so do this before you start posting randomly or paying for traffic.
4. Don’t let your hashtags be your voice
Instead, lend your business voice to your hashtags. Customize hashtags for branding purposes and for everyday posting, keep them relevant and searchable. It’s great to use hashtags, just make sure to not lose control and generate too many in one post – deliver quality over quantity.
5. Upgrade your look
Images are everything on Instagram so make sure your images and video look GREAT. Savvy Instagram users want to see “beautiful” or read “funny” or relate to something meaningful. Use apps and other image/video tools to upgrade the look and feel of everything you post on Instagram.
I suggest that if you are interested in getting onto Instagram you spend some time up front doing your Hashtag research. Hashtags are tags that you can add in a caption of a photo that you upload. To create a hashtag you need to use the # symbol at the front of the tag and then add a keyword or several keywords without spaces after the hash symbol. For example, you might post a product image of pair of jeans. Your hashtags could be: #fashion #style #jeans #lovethatstyle. You may already be familiar with hashtags as they are also popular on Twitter but if you need to take a look online to see some examples of how they are being used. The purpose of the hashtag is to tag your photo to a subject or topic category that is ‘searchable’ or ‘popular’ on Instagram.