Blog
Matcha Design Wins 10 Awards at the 2016 Communicator Awards
Matcha Design, a full-service graphic design and brand cultivation agency with a flair for unique and eye-catching logo and web design, this year, for the seventh year in a row, took home a plethora of awards from the Communicator Awards. Recognized for their...
Buying Facebook Likes BAD. Here’s Why!
You’ve seen the ads selling 1000 “likes” for $50. Why not try it? It seems like it would build your page and give you the numbers you want, right? But what does buying Facebook likes really do for you? Marketing is the process of getting your business or brand in...
How to Improve PAGE RANK Without Breaking the Bank
With the extremely competitive online market, a fledgling online business should adopt numerous and varying advertising techniques to ensure itself to their online audience. Fledging online companies, however, are not generally full of cash; they often presume they...
Video Marketing is the future of Digital Marketing
Think about after five years, people will be interested in reading this article or watching it in video form? Because as online video remains its matchless escalation, it's a stimulating question to consider. By 2017, video will account for 69% of all consumer digital...
7 Common Keys in Designing Website Infrastructure
1. Site mapping Before we jump into a website’s site map design, you’ll require three things: Time A strong sitemap can’t be designed in 20 minutes. Does your business have the necessary time? People Key participants should contribute to the sitemap design. Who could...
5 Essential Tips to Secure Your Website
In today's scenario, technology alterations are very frequent, it befits more stimulating to retain information protected on the web. These tips will upsurge your chances to keep hackers and cyber-thieves at bay. 1. Create and preserve solid passwords. Earlier there...
Is It Time to Advertise on Instagram Over Twitter?
When social media started taking over, it took awhile for companies and businesses to jump on the bandwagon of using it to promote their brand. Nowadays, there are so many different companies that are on all of the different platforms that it is more common than not...
Understanding Effective Graphic Design
There really is no single definition of effective graphic design, but the goal is to merge business and creative objectives in a meaningful way that makes design more than just an aesthetic exercise. When we integrate design processes and design thinking into the...
The Top 10 Ways to Become the Most Productive Person In The Office
Remaining focused, energized and productive at the office can seem impossible, especially during that mid-afternoon nosedive. You know the one – that 2 p.m. crash that not even a Starbucks run or a hastily chugged Red Bull can cure. Here, our experts offer 10 easy...
Matcha Design Wins Silver at the 2015 W3 Awards
Prestigious awards were once again given at the recently held 2015 W3 Awards that was powered, sanctioned and judged by the Academy of Interactive and Visual Arts (AIVA.) Regarded as an award platform where creative excellence on the web as well as the people behind...
Matcha Design Bags Four Awards at the 2015 International Davey Awards
Oklahoma, USA, February 6, 2016 – About 4,000 entries were received for the 2015 Davey Awards – an international creative award focused exclusively on honoring outstanding creative work from the best small agencies worldwide. It is however worth mentioning that out of...
How to Make Super Bowl Worthy Commercials on A Startup Budget
The Super Bowl 50 is almost upon us and the buzz is growing. Sports and advertising fans alike are awaiting the matchup between the Carolina Panthers and Denver Broncos, as well as all, the iconic commercials that come along with the prestigious game. Although the...
Are Website Templates a Good Idea?
In the early days of the World Wide Web, most websites were handcrafted affairs. A few applications came out which promised to make web design fast and easy for non-technical folks, but many of them were immediately recognizable as template-based – mostly because...
Maintaining a Balanced Social Media Portfolio
Companies trying to get their products in the public eye are confronted with a seemingly endless conglomeration of social platforms which are constantly gaining and losing users. Modern marketers must remain on top of trends to a level never seen before. Where...
B2B Marketing: How to Present Your Benefits in Terms of Measurable, Tangible Results
When you're marketing a product or service to another business, it's important to outline the measurable, tangible results that are associated with your product or service. An average Joe consumer is heavily swayed by trends and emotion, so you can use these factors...
Is Any Publicity Really Good Publicity?
If you watched the Super Bowl last Sunday, you probably saw the stellar Budweiser "Lost Dog" commercial (if you missed it, catch it here). This ad, which hits on timeless themes of loyalty and friendship, has generated a tremendous amount of buzz and has been...
Are you launching a business-to-business (B2B) marketing campaign?
Most companies are adept at marketing products to the general public and to fellow companies, but marketing services to fellow business owners can be more challenging. So in today's article, we'll explore how to launch an effective B2B marketing campaign for your...
5 Tips for Staying Safe Online
The Internet is an amazing accomplishment, making the sharing of enormous amounts of information and data as simple as clicking a mouse or tapping a screen. But like all human endeavors, there are criminals waiting to exploit it, people who delight in breaking trusts...
Is It Time To Redesign Your Website?
When was the last time you refreshed your company website's design? If the answer is more than a couple years, then it's time to consider a refresh for your headquarters on the web. In today's tech-centric world, your identity on the web is an absolutely essential...
Wearable Technology 101
Wearable technology will be a hot commodity for 2015. The rapid rise of Android Wear devices, Google Glass, and the upcoming iWatch, along with Fitbit fitness bands and their copycats, demonstrates that there's surprising power in small packages. For the past several...
New Year’s Resolutions: Trim the Fat
A new year is a fresh start, a time that many people use to start thinking about those aspects of their lives that can be improved. Most of us just consider the most immediate things: eating right, working out, and generally trimming the fat. But how long has it been...
10 Common Mistakes for Young Developers
As a companion piece to our previous blog post “10 Common Mistakes for Young Designers,” we decided to take a look at the more technical aspect of web development. Through our observations on different websites and our conversation with different developers over the...
10 Common Mistakes for Young Designers
A good design is a practical design but with the complexity of platform compatibility, industry requirements, demanding clients to the stress of meeting deadlines; achieving greatness in design isn't as simple as you think. In the interest of young designers...
Top 4 Marketing Trends of 2015
It's true: 2014 is nearly over! Now, it's time to look at the top four marketing trends that we expect to see in 2015. It should be noted that digital marketing dramatically outpaced all other marketing approaches, including phone, television, radio, print, billboards...
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