Blog

Chris Lo Invited to Judge 21st Annual Communicator Awards
Chris Lo Invited to Judge 21st Annual Communicator Awards

Chris Lo, President and Creative Director of Matcha Design, has been invited to serve on the judging panel of the 21st Annual Communicator Awards. "It's a privilege to participate in this year's judging panel for the Communicator Awards," said Chris. "I appreciate the...

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Colors and Culture: Branding for an International Market
Colors and Culture: Branding for an International Market

Being an American-based business ourselves, we tend to work with other American-based companies. By and large, most of our customers are local in scope and aren't interested in branding for anything other than the local market. But sometimes a company will come to us...

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Artists vs. Designers: What’s the Difference?
Artists vs. Designers: What’s the Difference?

Occasionally someone will refer to one of our designs as “a work of art.” While this is flattering, we don’t usually see it this way. Artists and designers both create visual compositions using a shared knowledge base, but the thought process, reasons, and results is...

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Matcha Design Puts ECO Dentworks in the Limelight
Matcha Design Puts ECO Dentworks in the Limelight

ECO Dentworks, Calgary, Alberta’s most popular paintless dent repair shop, has launched their new website to rave reviews. Of course, their site was proudly designed and built by Matcha Design. “We’ve been the go-to company for ECO Dentworks for a number of years...

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Are Website Templates a Good Idea?
Are Website Templates a Good Idea?

In the early days of the World Wide Web, most websites were handcrafted affairs. A few applications came out which promised to make web design fast and easy for non-technical folks, but many of them were immediately recognizable as template-based – mostly because...

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Maintaining a Balanced Social Media Portfolio
Maintaining a Balanced Social Media Portfolio

Companies trying to get their products in the public eye are confronted with a seemingly endless conglomeration of social platforms which are constantly gaining and losing users. Modern marketers must remain on top of trends to a level never seen before. Where...

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Matcha Design Dominates RSI Envelopes Website Design
Matcha Design Dominates RSI Envelopes Website Design

Facing poor design, incomplete work, and broken promises, RSI Envelopes needed someone to step up and deliver a powerful, feature-laden website designed to impress. Who else could they turn to but Matcha Design. "We knew the client had just had a bad experience with...

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Is Any Publicity Really Good Publicity?
Is Any Publicity Really Good Publicity?

If you watched the Super Bowl last Sunday, you probably saw the stellar Budweiser "Lost Dog" commercial (if you missed it, catch it here). This ad, which hits on timeless themes of loyalty and friendship, has generated a tremendous amount of buzz and has been...

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Client Relations Does Not Need to be a 4-Letter Word

Client Relations Does Not Need to be a 4-Letter Word

If you have worked in the professional world for any length of time you will encounter client/vendor relations at some level. Working with clients or vendors is usually enjoyable, but when an order does not go smoothly it can be uncomfortable. It is inevitable you...

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Battling Holiday Stress In Your Small Business

Battling Holiday Stress In Your Small Business

The holidays are in full swing and with the frenzy of Black Friday shopping over, Christmas is moving toward us at a rapid speed. Small business owners and employees can feel the season escalating as client's last minute requests pour in and projects schedule to...

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Finding The Right CMS For Your Website Project

Finding The Right CMS For Your Website Project

Managing your website does not need to be hard or overwhelming. The key is finding a content management system (CMS) that gives you the flexibility to edit and website features you need. Matcha Design primarily uses Concrete5 (C5) as the CMS to power our custom...

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Beware of the Cookie Store Syndrome

Beware of the Cookie Store Syndrome

Today I was in a local food court and innocently wandered into a cookie store after enjoying a very healthy lunch. I was overwhelmed by the number of choices: chocolate chip, M&M, sugar, iced, glazed, snickerdoodle, cookie pies, cookie cakes and the list goes on....

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Discover Seasonal Website Design

Discover Seasonal Website Design

You may have noticed the color scheme change on Match Design lately, but before you assume we have completely thrown out our branding, let me explain. When the temperatures drop Matcha Design feeds the innate desire to jump in piles of freshly raked autumn leaves and...

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Boost Your Blogging

Boost Your Blogging

You may have noticed increased news and blog postings on our website over the last three months. Why? It’s not because we like to flap our “lips”; that is the last thing people want you to be motivated by when posting a blog. At Matcha Design we believe in sharing our...

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Making Postcards Work

Making Postcards Work

Although we live in a digital age, mailing postcards to attract customers to your business can still be very effective. Direct mail pieces can be a great addition to your marketing strategy, but as with any marketing strategy the key is standing out from the...

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Engaging a Visual Culture

Engaging a Visual Culture

We live in a visual culture, so adding video to your marketing strategy can be extremely effective. In 2011, we did a video for a local church highlighting the different levels of student ministry available to the community. The video was an engaging visual tool for...

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More Than a Click of a Button

More Than a Click of a Button

This past month I experienced my very first Matcha Design commercial photo shoot. BlueSpeed, an Oklahoma company specializing in home and commercial automation and lighting design, requested pictures of their technology work. We traveled to a beautiful home near...

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Photography is an Art Form, Not Your Aunt’s Pet Project

Photography is an Art Form, Not Your Aunt’s Pet Project

In today's creative world it seems like every teenager, mom, scrap-booker or receptionist considers themselves a professional photographer. Now, before you take me the wrong way, I am not saying these people do not have an eye for photography. They may actually be...

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