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How to Research Hashtags For Your Business
How to Research Hashtags For Your Business

So many marketing and community management tasks are best left to in-house teams – particularly for small businesses. If your company fits that category, it’s likely you’re doing some DIY before you look for a third party agency… or your own marketing team wears a lot...

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Why Hire a Professional Photographer
Why Hire a Professional Photographer

Why pay to hire a photographer while uncle Bob's cousin will gladly do it for a combo meal? Simply, you want to present your company or your product well to increase sales. Anyone, literally anyone can and will take pictures with a mobile phone, pocket camera or a...

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What are Keywords?
What are Keywords?

Keywords are words and phrases within the theme of your topic. When your goal is to attract traffic to your website, the content on your site or within your blogs should focus around topics related to your brand. To be more specific, those topics should be something...

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How to Create Award-Winning Designs
How to Create Award-Winning Designs

Designing for the sake of winning awards is not the best way to express creativity, but it’s good to understand the mindset of competitions. By thinking outside of the box and incorporating some new philosophies you can give yourself the best leg up. Earning awards is...

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6 Ways To Build Brand Loyalty
6 Ways To Build Brand Loyalty

For business owners, the idea of having loyal customers is a universal goal. It’s not so much that loyal customers can contribute to a known quantity of consistent business, but because loyal customers turn into advocates for your brand. “It’s easier to love a brand...

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Stay Home, Stay Safe.
Stay Home, Stay Safe.

Dear clients, We are in this together and we are here for you. COVID-19 outbreak is an unforeseen pandemic event that strikes domestically and globally. Many industries are being affected and many are struggling. Matcha Design has been working and communicating with...

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Effective Logos Carry Emotional Weight
Effective Logos Carry Emotional Weight

We have been designing logos and brand identities for decades. The most successful companies have instant recognition. Adopting a good design for your brand isn’t only about flair—it needs to serve  you well for years. Effective design requires patience and meticulous...

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Matcha Design Takes Home Best of Show @ 2019 SIA Awards
Matcha Design Takes Home Best of Show @ 2019 SIA Awards

The 17th Annual Service Industry Advertising (SIA) Awards recognizes advertising excellence across the industry including over five-hundred advertising agencies and 700+ institutions. This year's competition included 1,600 individual entries, with judges awarding 121...

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Understanding Space and Scale in Design

Understanding Space and Scale in Design

Whether the project is graphic, animation, video, architectural, or product design, fully understanding both space and scale is crucial. At the fundamental level, this is built upon spatial savvy — the effective use of whitespace, grouping, visual elements, or...

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Understanding Color Principles

Understanding Color Principles

Color principles can make your design dynamic, once you understand them. Sir Isaac Newton, the founder of modern physicals is the scientist attributed to the color wheel, in 1666. This circular diagram shows how colors are organized, and reveals their relationships to...

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How to Create a Captivating Design

How to Create a Captivating Design

In the sensory overload that is our modern, information-based society, creating an impactful and captivating design is vital. As we each consume increasing amounts of content, a truly captivating design requires intent, skill, and to act with agency. While the phrase...

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Finding the Right Tone

Finding the Right Tone

What does it mean to engage with your audience? When developing the right tone for a marketing strategy, one of the biggest challenges consists of discovering the ideal approach — capturing a voice and narrative that your intended demographic or audience will both...

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How to Find Your Design Niche

How to Find Your Design Niche

As a designer, particularly if you’re jumping into the freelance market, setting yourself apart from the rest of the pack and make all the difference in your business growth and attracting new clients. Why is finding a niche so important? Credibility. While your...

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How To Grow Your Brand On Instagram

How To Grow Your Brand On Instagram

First of all, having an online presence is imperious if you want to make sure that your business is going to be successful. One of the social networking sites that you should be interested in is Instagram because it allows you to tell a story by posting relevant...

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How To Come Up With A Great Slogan And Taglines

How To Come Up With A Great Slogan And Taglines

With today's crowded marketplace, a great business tagline has never been more important. Whether for a specific product or for your entire business, an effective tagline can work wonders for your company's marketing. A tagline can succinctly convey a sense of your...

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How Color Affect Our Mood And Purchase Decision Making

How Color Affect Our Mood And Purchase Decision Making

Colors Create Emotional Reactions: Color is light and light is energy. Scientists have found that actual physiological changes take place in human beings when they are exposed to certain colors. Colors can stimulate, excite, depress, tranquilize, increase appetite and...

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Creative Like An Artist

Creative Like An Artist

Maybe you're reading this as someone who creates regularly and is delighted with your creative output in terms of the amount, the quality and the depth? Then congratulations! It's a stage that few creative people reach. If you're not currently feeling quite so...

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BlueSpeed Launches New Website to Engage Clients

BlueSpeed Launches New Website to Engage Clients

BlueSpeed LLC launched their new website this week with help from design strategists at Matcha Design. The site was built around the new BlueSpeed identity branding, and includes custom photos of BlueSpeed's top-notch design portfolio from Chris Lo Photography, and...

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More Than an Office Dog

More Than an Office Dog

At Matcha Design we are known for our award winning design projects and creative vision excellence. However, there is one key Matcha Design team member we have not yet introduced and would be a travesty not to highlight. We are pleased to officially introduce Pancake,...

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FEDEL Music Photo Shoot with Matcha Design

FEDEL Music Photo Shoot with Matcha Design

This week Matcha Design had the opportunity to shoot press photos for FEDEL, an Oklahoma based Christian Hip-Hop artist. We needed to capture simple, yet engaging photos for the FEDEL to use for tour posters, social media, press opportunities and other collateral. We...

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BlueSpeed Finds a New Face

BlueSpeed Finds a New Face

Tulsa, OK - August 29, 2012 - Blue Speed LLC is one of the leading providers of home and commercial automation and lighting control design in Tulsa and northeast Oklahoma. The wanted to take their brand to the next level and reflect their passion for combining...

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Chris Lo Invited to Judge 2012 W³ Awards

Chris Lo Invited to Judge 2012 W³ Awards

Tulsa, OK - July 27, 2012 - Chris Lo, President & CEO of visionary design firm Matcha Design, has been invited to serve on the judging panel for the 2012 W³ Awards in the categories of website, online marketing, mobile and video. “I am so honored to be a part of...

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Rhema Bible Church Christmas Lights Extravaganza!

Rhema Bible Church Christmas Lights Extravaganza!

Since 1982, the Rhema Christmas Lights Display has become a main attraction for folks around Tulsa and Oklahoma every year. James Shelby, the creator and supervisor of the electrical department of Rhema, orchestrates this amazing project year after year and the size...

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Launching of the New Nian En Church Introduction Video

Launching of the New Nian En Church Introduction Video

Matcha Design is excited to announce the new introduction video for Nian En Church, a Chinese evangelical church, located in Hong Kong. We have done many videos for churches in the United States in the past, but this is the first one we have done for a client in...

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Matcha Design Receives Six DesignFirms Awards for 2015

Matcha Design Receives Six DesignFirms Awards for 2015

Tulsa, OK USA - April 14, 2015 - Matcha Design recently collected six prestigious awards from DesignFirms in both their Web Design and Graphic Design categories. The DesignFirms™ awards showcase some of the best work on the web from designers and developers from...

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Matcha Design Earns Silver Winner at 2014 W3 Awards

Matcha Design Earns Silver Winner at 2014 W3 Awards

The Academy of Interactive and Visual Arts announced the winners of The 2014 W3 Awards today. Receiving over 4,000 entries, The W3 Awards honors outstanding Websites, Web Marketing, Web Video, Mobile Sites/Apps & Social content created by some of the best...

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