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Is Instagram a Good Tool for Your Local Business?
Is Instagram a Good Tool for Your Local Business?

Social media platforms revolutionized the way small and local businesses market themselves to their target audience. Instagram, in particular,  is one of the most popular social media platforms for businesses to promote their brand and engage with customers. But...

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7 Challenges of Logo Design
7 Challenges of Logo Design

Logo design is an important part of any business’s branding strategy. In our modern digital world, strong and clear brand messaging is vital. Your logo is the visual representation of your brand. However, from finding the right colors, fonts, and shapes to conveying...

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Brand Development Strategies for Business Services
Brand Development Strategies for Business Services

Brand development is an important part of any business, but the approach to brand development can differ significantly between a service business and a product business. Service businesses need to focus on creating a strong emotional connection with their customers,...

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Practical Ways to Find Your Niche
Practical Ways to Find Your Niche

65% of small businesses fail in the first ten years. This is, in part, because they often fail to find a niche. Finding a niche is an incredibly important aspect of running and maintaining a business, yet it’s one of the most overlooked steps. Finding the right niche...

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Make Me a Simple Design
Make Me a Simple Design

Here is the thing, if you work in the design industry for a while, you often hear the request “just make me a simple design. Nothing fancy.” Of course, quality design can be simple to the eye. Professional designers know how to leverage negative space, and ensure the...

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5 Things Very Few People Know About UX
5 Things Very Few People Know About UX

While UX is a word many people know of, it’s not a well-understood field by many. On the surface, it seems like a simple concept: make the user experience better. However, it requires extensive expertise that can’t be overlooked. UX designers certainly need design and...

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Not Everyone Can Be a Designer
Not Everyone Can Be a Designer

The field of graphic design is often misconstrued as an effortless profession, but this couldn't be further from the truth. It is an intricate craft that demands a mix of technical expertise, creative innovation, and critical thinking. When only viewing the final...

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Tips to Optimize Programming in Any Language
Tips to Optimize Programming in Any Language

Good programming involves more than simply writing software that solves a problem or accomplishes a task. Good programming considers a number of factors, such as the speed of operations, error handling, development time, and maintainability of code. Here are some...

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How to Create a Meaningful Web Design
How to Create a Meaningful Web Design

Anyone can slap together a website using a website builder, but if you want to create a meaningful website, you’ll have to put more effort into it. Visitors aren’t interested in websites that don’t speak to them - in fact, 80% of people say that they’ll be more likely...

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5 Things Very Few People Know About UX

5 Things Very Few People Know About UX

While UX is a word many people know of, it’s not a well-understood field by many. On the surface, it seems like a simple concept: make the user experience better. However, it requires extensive expertise that can’t be overlooked. UX designers certainly need design and...

read more
Not Everyone Can Be a Designer

Not Everyone Can Be a Designer

The field of graphic design is often misconstrued as an effortless profession, but this couldn't be further from the truth. It is an intricate craft that demands a mix of technical expertise, creative innovation, and critical thinking. When only viewing the final...

read more
Tips to Optimize Programming in Any Language

Tips to Optimize Programming in Any Language

Good programming involves more than simply writing software that solves a problem or accomplishes a task. Good programming considers a number of factors, such as the speed of operations, error handling, development time, and maintainability of code. Here are some...

read more
How to Create a Meaningful Web Design

How to Create a Meaningful Web Design

Anyone can slap together a website using a website builder, but if you want to create a meaningful website, you’ll have to put more effort into it. Visitors aren’t interested in websites that don’t speak to them - in fact, 80% of people say that they’ll be more likely...

read more
5 Do’s and Don’ts of Modern Brand Messaging

5 Do’s and Don’ts of Modern Brand Messaging

If your brand’s messaging is off or inconsistent, your business will suffer. You risk losing potential clients, turning off loyal ones, and needlessly spending money. That’s why it’s important to nail down your brand messaging strategy and stick to it. Read on for...

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Home Office Set Up Myth

Home Office Set Up Myth

You don’t have to look hard to find YouTube tutorials on how to set up a beautiful home office. Many people feel that it’s absolutely necessary to make a home office as attractive as possible by buying high-end desks, chairs, keyboards, etc. In fact, some think it’ll...

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10 Most Creative Black Entrepreneurs in the World

10 Most Creative Black Entrepreneurs in the World

In honor of black history month, we’d like to shine the spotlight on ten creative black entrepreneurs throughout the world who have what it takes to succeed, despite the odds. Inspiring millions throughout their careers, these individuals are legendary not just for...

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10 Most Creative Entrepreneurs in the United States

10 Most Creative Entrepreneurs in the United States

Who are your business idols? The people who inspire you to get up every day and create interesting, new products and services for your customers? The people who paved the way for your business? I don’t know who your rockstars are, but I want to share 10 of mine with...

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