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Managing Social Media Trolls As A Solopreneur
Managing Social Media Trolls As A Solopreneur

It’s a tough world out there for a small business. Sometimes, you find yourself in a position where it feels like the only thing standing between you and success or failure is a Yelp review. If you are a solopreneur and you find yourself checking your business’s...

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Finding Joy in Running a Business
Finding Joy in Running a Business

With burnout and worker dissatisfaction rising, there’s been a recent wave of people quitting their jobs to become small business owners. You set your own schedule, don’t spend the day getting ordered around, and get to make a living doing what you love. What’s not to...

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Overcoming Obstacles While Maintaining Integrity
Overcoming Obstacles While Maintaining Integrity

Challenges abound for entrepreneurs. Entrepreneurship can easily be one of the most complex and time-consuming ventures. However, instituting essential practices, planning, and maintaining your integrity can make your business one of the best decisions of your life....

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5 Steps to Publishing Android Apps
5 Steps to Publishing Android Apps

Like anything worthwhile, publishing an Android app takes a lot of time, work, and dedication. That said, it’s a great way to get your big ideas out there, especially if your idea can help solve the problems that many of us face. Read on for five steps you can take to...

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The Seven Rules Of Poster Design
The Seven Rules Of Poster Design

You’re presenting at a conference, advertising a car wash, or telling the world about your one-woman show. In any case, you need a poster. At Matcha Design, our team is renowned for creating fantastic posters for a variety of events. Often, companies and individuals...

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Choosing Touch Events
Choosing Touch Events

When you are developing a smartphone app, there are so many things you have to keep in mind. Simultaneously, you have to make design decisions and user-experience decisions. You need to create elegant interfaces that work smoothly and convey the personality of your...

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Is Traditional Marketing a Waste of Money?
Is Traditional Marketing a Waste of Money?

Every business needs some form of marketing to generate new customers and sales. Of course, you can’t go outside your home or go online without seeing some company’s advertisement, but which is better for your business’s growth and budget? Digital marketing supersedes...

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Beating The Great Resignation
Beating The Great Resignation

In the first week of 2022, statistics surfaced that proved something most people already knew: record-high numbers of Americans are quitting their jobs. While it is obvious that this trend was caused by the Covid-19 pandemic, many business owners are baffled by the...

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The Importance of Being Authentic
The Importance of Being Authentic

It’s just so easy to overthink business and marketing. When we envision our ideal business, we think extensively about our packaging design, which marketing will endorse our products, and our next ten business steps. If this sounds like you, it’s time for you to stop...

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The 5 Trails of Successful UX

The 5 Trails of Successful UX

If you’re a business owner who doesn’t specialize in design, it can be difficult to identify what a good user experience (UX) should look like. However, the last thing you want to do is fund a major design project and then find out that the functionality is lacking,...

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10 Most Creative Entrepreneurs in Canada

10 Most Creative Entrepreneurs in Canada

Imagine an entrepreneur. Perhaps you imagine a young man in a crisp suit receiving his MBA. In fact, that image does not represent many of the greatest entrepreneurs. The entrepreneurial spirit comes in all shapes, sizes, and nationalities. Today, let’s explore the 10...

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How to Design a Transcendent Experience?

How to Design a Transcendent Experience?

You have probably heard your colleagues talking about businesses who create transcendent experiences. Maybe you wonder what exactly this vague term entails or maybe you understand the concept, but it sounds expensive. In this article, we want to show you how designing...

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Amazon Fire HD

Amazon Fire HD

Amazon released the first Kindle Fire in 2011. The Kindle Fire revolutionized the e-reader industry because it ran a heavily modified version of the Android operating system, and was designed to deliver Amazon and Web content quickly and conveniently to the user. An...

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What Makes A Great Logo?

What Makes A Great Logo?

Plus Three Things a Great Logo Can Do For You If a picture is worth a thousand words, then a well-crafted logo is worth a million. Logos are usually the first chance your company has to make an impression on a customer, which means that a strong logo can literally be...

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Google Photos and Small Business

Google Photos and Small Business

On May 28th, 2015, Google launched Google Photos - the newest member of the Google family of web apps. Although there are many other photo-sharing apps available that sprung up before and after Google Photos, Google Photos remains the most popular. Stacking Up Against...

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5 Tips to Deliver Impactful Services to the Market

5 Tips to Deliver Impactful Services to the Market

In an ever-shifting economy, companies struggle to keep their policies and offerings up to date with the current market. Decision makers understand the importance of seeking out the best practices in modern business in order to ensure competitiveness and innovation....

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Social Media Networking is The Key

Social Media Networking is The Key

Having active posts and tweets on Facebook, Twitter and LinkedIn is the core of many businesses daily social media strategy but many might not know. The impact of social media to business is something that shouldn’t be underestimated. It is important to build...

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Cultivate a Positive Brand Culture

Cultivate a Positive Brand Culture

Say you are an up-and-coming baker and would like to purchase a new stand mixer for your home kitchen. You’re likely to start your search off with brands that you know are reliable and high quality, such as KitchenAid or Cuisinart. They are recognized for the...

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Good Design Do Not Just Sprout Out of Thin Air

Good Design Do Not Just Sprout Out of Thin Air

Organized your pencils and pens lately? Sorted your clothes into a logical system in your drawers? Then you already understand the basic elements of good design: it is practical, it is systematic, and it makes life easier. In the same way, marketing materials that use...

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Social Proof Marketing for Business Services

Social Proof Marketing for Business Services

Social proof marketing is a concept that the average person would assume they know nothing about, claiming that it was yet another buzzword. Yet a large portion of the population has taken part in social proof marketing at least once in the course of their lives - and...

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