Choosing a career is a big decision. It determines how you will spend tens of thousands of hours throughout your life and sets the trajectory for the people you will meet, the places you will go, and the impact you will have on the world. [smartvideo...
Immigrants are a powerful force for good, adding their different insights, cultures, talents, and innovations to whatever country they move to. These gifts often help to shape culture, create new opportunities, and solve problems that non-immigrants may not notice or...
One of the best lessons I've learned from my designer journey is the importance of getting on the same page as your customers. Being able to truly understand them can make the difference between success and failure. While experience is the best teacher, I can share...
It’s all too easy to look at a photograph and think, “I could take that!” Then, you get out there with your camera, point the lens, and click the shutter. You get home and pull up your picture in Adobe Lightroom or GIMP, and then it happens—there’s something off about...
Ever notice how inspiration doesn’t seem to understand the 9-5 work day? You’re not alone. While traditional business owners often have control over when they want to power through their to-do lists, designers know that brilliant ideas rarely arrive during office...
Do you know the children’s rhyme called “Going on a Bear Hunt”? It’s a story that talks about encountering different obstacles and realizing that the way forward is blocked– the narrator “can’t go around it, can’t go under it,” and in the end, they realize they have...
Pricing is a powerful tool for conveying value and driving conversions. Businesses must employ strong pricing strategies. For small businesses, value-based pricing models can be a compelling way to structure their pricing to prioritize consumer flexibility and help...
Business owners and entrepreneurs try as hard as they can to achieve their goals every single day. Tight deadlines are everywhere, and our clients need results now. However, what if we’re trying too hard? The Law of Reversed Effort states that sometimes, the harder...
Picture this: You are visiting a new town and want to try a new restaurant, but you don’t know what’s around. You can ask the concierge for recommendations and use handy-dandy Google to look up nearby restaurants and their reviews. These help you find a lovely Italian...
Entrepreneurship can be a lot like being a parent: you dream big dreams for your company, but before it takes off, you’ll have to make a lot of financial decisions. For parents, questions like, “Do I really need a wipe warmer?” come to the forefront, but the...
Have you ever wondered how entrepreneurs keep going when the going gets tough? Here are some tips to stay motivated, no matter what. Entrepreneur Life is Not for the Faint of Heart Proponents of entrepreneurship sometimes paint it as a life of ease, especially on...
Creativity is everywhere, and there’s no lack of it in Latin America, where so many forms of creative expression are welcome. (In case you’re wondering, this is a continuation of our entrepreneur series. We’ve already covered the most creative black entrepreneurs in...