Social Media Networking is The Key Having active posts and tweets on Facebook, Twitter and LinkedIn is the core of many businesses daily social media strategy but many might not know. The impact of social media to business is something that shouldn’t be...
Whether advisors want to admit it or not, the digital age is here. Technology is transforming our business and changing the behavior of our clients like never before. It has made the world smaller, given us shorter attention spans, and increased the number of ways we...
You’ve seen the ads selling 1000 “likes” for $50. Why not try it? It seems like it would build your page and give you the numbers you want, right? But what does buying Facebook likes really do for you? Marketing is the process of getting your business or brand in...
With the extremely competitive online market, a fledgling online business should adopt numerous and varying advertising techniques to ensure itself to their online audience. Fledging online companies, however, are not generally full of cash; they often presume they...
When social media started taking over, it took awhile for companies and businesses to jump on the bandwagon of using it to promote their brand. Nowadays, there are so many different companies that are on all of the different platforms that it is more common than not...
In the quest to maintain strong customer relationships, many businesses have taken their social media strategy a notch higher. Social Media is a great platform for building these relationships and getting loyal customers to remain connected to the business. Customer...
Facebook has about 2.7 billion active users every month. Let that sink in for a minute. That’s close to 35 percent of all humanity on Earth visiting the same website every month. This sheer number alone has web marketers salivating. To have that many eyes available...
Through what other media channel can your business reach over 1 billion people, target exactly the demographic you wish and have direct communication with your customers? This is why any business, big or small, should consider marketing on Facebook. It's a great...
Companies trying to get their products in the public eye are confronted with a seemingly endless conglomeration of social platforms which are constantly gaining and losing users. Modern marketers must remain on top of trends to a level never seen before. Where...
What is grassroots marketing? It's a common question amongst those who are new to marketing and seeking to launch their first campaign. Grassroots marketing is a unique variety of marketing that utilizes an engaging, interactive, community-based approach. These...
Have you ever scrolled through your Instagram feed, looked at a filtered photo, and thought, “I wish this was a movie”? Well, your wish has finally come true. On Thursday, June 20th, Instagram announced its new update featuring its fifteen second video capabilities...
Nowadays, you can find a Facebook fan page, Twitter, etc. for just about anything. This especially applies to many businesses. The world of social media has boomed within the past decade and companies have taken notice. As they began to delve into the world of social...