In April 2015, Google changed their search ranking algorithm to subtly bump down websites which weren't mobile-friendly. This caused a chain reaction of website owners who needed their sites to become "responsive," a term for sites which dynamically change depending...
Nowadays, websites have become a requirement for every business. However, many businesses will spend the money to get a website and end up disappointed by the results. "We expected it to have more of an impact on our business" is a complaint we hear a lot from clients...
Since the last time we discussed SEO tips in this blog, progress has continued apace in the struggle to get to the top of the Google heap. Marketers fight to increase their customers’ rankings, while search engines continue to refine what works and what doesn’t to...
Web marketing has spawned a burgeoning industry in web analytics. Any company worth its salt will have one or more trackers built into their website, designed to accumulate basic information about visitors: where they are geographically, what browser and operating...
The evolution of the user interface, or UI, has been very interesting to watch for those of us who have been there from the beginning. Back in the very old days, computers were cold and forbidding, with stark text on black backgrounds, emitting occasional beeps if you...
I'll take a stand here: The slavish support of older web browsers is holding back the development of the World Wide Web. Unless there's a very good business reason to keep up that support, many developers would prefer to toss them on the junk heap of history and focus...
One of the most popular questions we receive when talking to clients is whether or not they need an app to help them expand into the mobile market. Usually, after we speak with them for a while, it becomes clear that all they really need is a mobile website. Mobile...
Much has been written about using “real-world metaphors” in computer interface design, especially web design. People living in the real world – most of us, as I understand it – have an innate understanding of what a button, switch, or checkbox is for. Developers have...
Google's recent loss of about two percent of their market share, dropping them below 75% for the first time since 2008, has created a lot of conversation among internet pundits. The main cause of this drop involves a change in Mozilla Firefox to switch its default...
Since the Internet has global reach, many of our customers are thinking about the pros and cons of moving their brand into other countries. Earlier we posted about the different meanings of colors in other cultures. But colors are just the tip of the iceberg when you...
In the early days of the World Wide Web, most websites were handcrafted affairs. A few applications came out which promised to make web design fast and easy for non-technical folks, but many of them were immediately recognizable as template-based – mostly because...
When was the last time you refreshed your company website's design? If the answer is more than a couple years, then it's time to consider a refresh for your headquarters on the web. In today's tech-centric world, your identity on the web is an absolutely essential...