Social Media Marketing
Handling social media marketing can be a daunting task for small and mid-size businesses but is it something that can be an investment or simply ignored? Let’s take a closer look at the facts:
- Monthly Active Users (MAUs): 3.05 billion (as of Q1 2025)
- Average Time Spent Per Day: 33 minutes
- Largest Age Group: 25–34 years old, making up 30.7% of users
X (formerly Twitter)
- Monetizable Daily Active Users (mDAU): 251 million
- Average Tweets Per Day: ~375 million (down from 500 million in previous years)
- Total Global Users: 985 million
- Senior-Level Influencers: 65 million
- Decision-Makers: 70 million
TikTok
- Monthly Active Users (MAUs) Globally: 1.63 billion
- U.S. Active Users: Over 150 million (unchanged since 2023)
Global Social Media Stats
- Total Social Media Users Worldwide: 5.38 billion
- Percentage of Global Population Using Social Media: 66.6%
U.S. Social Media Usage
- Total U.S. Social Media Users: 250.4 million
- Percentage of U.S. Population Using Social Media: 74.3%
As a result, these social media sites can be an effective tool for driving people to your website that will purchase your services and products. However, social media is not just about promoting your products; the key is interacting and sharing information you feel would interest your fans.
Content is key to generating traffic and increasing views, which is the area we help with, creating engaging content to increase followers and encourage involvement. As you know, most people don’t visit websites daily and soon forget that they even exist. However, social media offers you the ability for mass reminders and to stay on their mind through your followers fanning you on Facebook and following you on Twitter, LinkedIn, or Pinterest. This way, they receive consistent reminders of your business with every post you make.
“Social media has become the best conduit for cost-effective marketing. All other marketing buys spots for people’s attention. Social media enables any size business to earn and keep that attention.”
Recent Successes
- Creating a successful social marketing campaign to bring a Grammy nomination to an artist.
- Monetizing on client’s recent appearance on the Dr. Oz Show to increase sales and awareness.
- Launching and promoting author’s Kickstarter campaign helping him to not only reach his goal but exceed it beyond expectations.
What We Offer
We provide branding support, social media strategy, weekly social media management from content creation, strategic scheduling to fans engagement, as well as social media campaigns. We focus on quality not quantity. It’s about having quality fans who would interact with you or promote your business. Our goal is to go after people that want to be a part of the circle not on a #FollowBack mission.
Contact us if you’re interested in learning more about our Social Media Marketing Services.