Social Media Marketing
Handling social media marketing can be a daunting task for small and mid-size businesses but is it something that can be an investment or simply ignored? Let’s take a closer look at the facts:
- Monthly Active Users (MAUs): 3.05 billion (as of Q1 2025)
- Average Time Spent Per Day: 33 minutes
- Largest Age Group: 25–34 years old, making up 30.7% of users
X (formerly Twitter)
- Monetizable Daily Active Users (mDAU): 251 million
- Average Tweets Per Day: ~375 million (down from 500 million in previous years)
- Total Global Users: 985 million
- Senior-Level Influencers: 65 million
- Decision-Makers: 70 million
TikTok
- Monthly Active Users (MAUs) Globally: 1.63 billion
- U.S. Active Users: Over 150 million (unchanged since 2023)
Global Social Media Stats
- Total Social Media Users Worldwide: 5.38 billion
- Percentage of Global Population Using Social Media: 66.6%
U.S. Social Media Usage
- Total U.S. Social Media Users: 250.4 million
- Percentage of U.S. Population Using Social Media: 74.3%
As a result, these social media sites can be an effective tool for driving people to your website that will purchase your services and products. However, social media is not just about promoting your products; the key is interacting and sharing information you feel would interest your fans.
Content is key to generating traffic and increasing views, which is the area we help with, creating engaging content to increase followers and encourage involvement. As you know, most people don’t visit websites daily and soon forget that they even exist. However, social media offers you the ability for mass reminders and to stay on their mind through your followers fanning you on Facebook and following you on Twitter, LinkedIn, or Pinterest. This way, they receive consistent reminders of your business with every post you make.
We’re based in Tulsa and handle social media marketing for Oklahoma businesses and for clients well beyond it — strategy, content, and an honest read on which platforms are worth your time.
“Social media has become the best conduit for cost-effective marketing. All other marketing buys spots for people’s attention. Social media enables any size business to earn and keep that attention.”
Recent Successes
- Creating a successful social marketing campaign to bring a Grammy nomination to an artist.
- Monetizing on client’s recent appearance on the Dr. Oz Show to increase sales and awareness.
- Launching and promoting author’s Kickstarter campaign helping him to not only reach his goal but exceed it beyond expectations.
What We Offer
We provide branding support, social media strategy, weekly social media management from content creation, strategic scheduling to fans engagement, as well as social media campaigns. We focus on quality not quantity. It’s about having quality fans who would interact with you or promote your business. Our goal is to go after people that want to be a part of the circle not on a #FollowBack mission.
Contact us if you’re interested in learning more about our Social Media Marketing Services.
Social Media Marketing FAQs
Do you run our accounts, or create the content?
Either. Some clients want the content built and handed over so they can post it themselves. Others would rather we handle the calendar and the posting. It usually comes down to whether you have someone in-house who wants to own it.
Which platforms should we actually be on?
The ones your customers use, which is usually fewer than you think. Being consistently good on two platforms beats being sporadically present on six. We’d rather tell you to drop a channel than sell you work on it.
Is social media worth it for a small business?
It depends on whether your customers make decisions there. For some businesses it’s the main room. For others it’s a noticeboard nobody checks. That’s worth working out honestly before you commit to a posting schedule you’ll come to resent.
What does social media marketing cost?
It depends on how many platforms, how often, and whether we’re creating original content or adapting what you already have. We scope it, then quote it.
Do you use AI to write posts?
No. We use AI tools where they save time in production, but the posts are written by people. Social is the channel where audiences are quickest to spot generated copy, and sounding automated costs you the exact thing you were trying to build.