The evolution of the user interface, or UI, has been very interesting to watch for those of us who have been there from the beginning. Back in the very old days, computers were cold and forbidding, with stark text on black backgrounds, emitting occasional beeps if you...
Matcha Design
Faces, fonts, points and pixels: The language of computer typography
Typography and publishing have changed drastically with the proliferation of personal computers in the past few years. What had originally been a profession with only one medium – paper – has exploded into the digital realm, dragging some old print design concepts...
When Should You Stop Supporting Old Browsers?
I'll take a stand here: The slavish support of older web browsers is holding back the development of the World Wide Web. Unless there's a very good business reason to keep up that support, many developers would prefer to toss them on the junk heap of history and focus...
Matcha Design Leads the Pack with 11 New Communicator Awards
Matcha Design earned two Gold Awards of Excellence and nine Silver Awards of Distinction in the 21st Annual Communicator Awards competition by the Academy of Interactive & Visual Arts. "This is the sixth year in a row that Matcha Design received awards in the...
Print Design for an International Market
In an earlier article, we discussed the problems American businesses might have with color theory when trying to expand overseas. This demonstrates that American businesses trying to expand internationally can run into a number of problems, both big and small, from...
Mobile Website vs. App: The Right Choice for Your Business
One of the most popular questions we receive when talking to clients is whether or not they need an app to help them expand into the mobile market. Usually, after we speak with them for a while, it becomes clear that all they really need is a mobile website. Mobile...
Matcha Design Receives Six DesignFirms Awards for 2015
Matcha Design recently collected six prestigious awards from DesignFirms in both their Web Design and Graphic Design categories. The DesignFirms™ awards showcase some of the best work on the web from designers and developers from around the world, elevating the...
The Evolution of Interaction
Much has been written about using “real-world metaphors” in computer interface design, especially web design. People living in the real world – most of us, as I understand it – have an innate understanding of what a button, switch, or checkbox is for. Developers have...
The Search Engine Wars, SEO, and You
Google's recent loss of about two percent of their market share, dropping them below 75% for the first time since 2008, has created a lot of conversation among internet pundits. The main cause of this drop involves a change in Mozilla Firefox to switch its default...
SEO Localization
Since the Internet has global reach, many of our customers are thinking about the pros and cons of moving their brand into other countries. Earlier we posted about the different meanings of colors in other cultures. But colors are just the tip of the iceberg when you...
How Effective is Annoying Advertising?
With hundreds of TV channels competing more and more furiously for our attention, it is no surprise that advertisers are being increasingly controversial. Sometimes they make mistakes and accidentally breach the advertising codes. But much more often it's a deliberate...
Chris Lo Invited to Judge 21st Annual Communicator Awards
Chris Lo, President and Creative Director of Matcha Design, has been invited to serve on the judging panel of the 21st Annual Communicator Awards. "It's a privilege to participate in this year's judging panel for the Communicator Awards," said Chris. "I appreciate the...


