Today, we have more access to information than ever before. We no longer have to visit a library to find new information - we have ready access to information on our home computers and the phones in our pockets. That said, we also have more opportunities to put...
Strategy
True Productivity
Everyone’s got their own definition of what productivity means. As a business owner, how do you gauge productivity, and what priorities do you hold onto? In this blog post, we’ll explore the meaning of true productivity and provide some strategies to help boost your...
Managing Social Media Trolls As A Solopreneur
It’s a tough world out there for a small business. Sometimes, you find yourself in a position where it feels like the only thing standing between you and success or failure is a Yelp review. If you are a solopreneur and you find yourself checking your business’s...
Finding Joy in Running a Business
With burnout and worker dissatisfaction rising, there’s been a recent wave of people quitting their jobs to become small business owners. You set your own schedule, don’t spend the day getting ordered around, and get to make a living doing what you love. What’s not to...
Overcoming Obstacles While Maintaining Integrity
Challenges abound for entrepreneurs. Entrepreneurship can easily be one of the most complex and time-consuming ventures. However, instituting essential practices, planning, and maintaining your integrity can make your business one of the best decisions of your life....
Is Traditional Marketing a Waste of Money?
Every business needs some form of marketing to generate new customers and sales. Of course, you can’t go outside your home or go online without seeing some company’s advertisement, but which is better for your business’s growth and budget? Digital marketing supersedes...
Beating The Great Resignation
In the first week of 2022, statistics surfaced that proved something most people already knew: record-high numbers of Americans are quitting their jobs. While it is obvious that this trend was caused by the Covid-19 pandemic, many business owners are baffled by the...
The Importance of Being Authentic
It’s just so easy to overthink business and marketing. When we envision our ideal business, we think extensively about our packaging design, which marketing will endorse our products, and our next ten business steps. If this sounds like you, it’s time for you to stop...
The 5 Trails of Successful UX
If you’re a business owner who doesn’t specialize in design, it can be difficult to identify what a good user experience (UX) should look like. However, the last thing you want to do is fund a major design project and then find out that the functionality is lacking,...
How to Design a Transcendent Experience?
You have probably heard your colleagues talking about businesses who create transcendent experiences. Maybe you wonder what exactly this vague term entails or maybe you understand the concept, but it sounds expensive. In this article, we want to show you how designing...
Working On The Go! Free Tools Improve Your Remote Work Game
At Matcha Design we liked working remotely, even before the Covid-19 pandemic. It allows us to collaborate quickly and efficiently with our staff, local clients and those clients not so close (Canada, for example). Our computers, tablets, and phones allow us to...
5 Tips to Deliver Impactful Services to the Market
In an ever-shifting economy, companies struggle to keep their policies and offerings up to date with the current market. Decision makers understand the importance of seeking out the best practices in modern business in order to ensure competitiveness and innovation....