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Matcha Design

Colors and Culture: Branding for an International Market

Colors and Culture: Branding for an International Market

by Matcha Design | Mar 11, 2015 | Blog

Being an American-based business ourselves, we tend to work with other American-based companies. By and large, most of our customers are local in scope and aren't interested in branding for anything other than the local market. But sometimes a company will come to us...

Artists vs. Designers: What’s the Difference?

Artists vs. Designers: What’s the Difference?

by Matcha Design | Mar 4, 2015 | Blog

Occasionally someone will refer to one of our designs as “a work of art.” While this is flattering, we don’t usually see it this way. Artists and designers both create visual compositions using a shared knowledge base, but the thought process, reasons, and results is...

Matcha Design Puts ECO Dentworks in the Limelight

Matcha Design Puts ECO Dentworks in the Limelight

by Matcha Design | Mar 2, 2015 | Press

ECO Dentworks, Calgary, Alberta’s most popular paintless dent repair shop, has launched their new website to rave reviews. Of course, their site was proudly designed and built by Matcha Design. “We’ve been the go-to company for ECO Dentworks for a number of years...

Are Website Templates a Good Idea?

Are Website Templates a Good Idea?

by Matcha Design | Feb 25, 2015 | Blog

In the early days of the World Wide Web, most websites were handcrafted affairs. A few applications came out which promised to make web design fast and easy for non-technical folks, but many of them were immediately recognizable as template-based – mostly because...

Maintaining a Balanced Social Media Portfolio

Maintaining a Balanced Social Media Portfolio

by Matcha Design | Feb 18, 2015 | Blog

Companies trying to get their products in the public eye are confronted with a seemingly endless conglomeration of social platforms which are constantly gaining and losing users. Modern marketers must remain on top of trends to a level never seen before. Where...

Matcha Design Dominates RSI Envelopes Website Design

Matcha Design Dominates RSI Envelopes Website Design

by Matcha Design | Feb 13, 2015 | Press

Facing poor design, incomplete work, and broken promises, RSI Envelopes needed someone to step up and deliver a powerful, feature-laden website designed to impress. Who else could they turn to but Matcha Design. "We knew the client had just had a bad experience with...

B2B Marketing: How to Present Your Benefits in Terms of Measurable, Tangible Results

B2B Marketing: How to Present Your Benefits in Terms of Measurable, Tangible Results

by Matcha Design | Feb 11, 2015 | Blog

When you're marketing a product or service to another business, it's important to outline the measurable, tangible results that are associated with your product or service. An average Joe consumer is heavily swayed by trends and emotion, so you can use these factors...

Matcha Design Knocks One Out of the Park for Legal Docs Depository

Matcha Design Knocks One Out of the Park for Legal Docs Depository

by Matcha Design | Feb 5, 2015 | Press

Legal Docs Depository had a brand new business idea for storage of important documents: secure, proof from fire, theft, and tornadoes, accessible even on weekends and holidays, free lawyer review, plus an online document viewing service which is unique in the field....

Is Any Publicity Really Good Publicity?

Is Any Publicity Really Good Publicity?

by Matcha Design | Feb 4, 2015 | Blog

If you watched the Super Bowl last Sunday, you probably saw the stellar Budweiser "Lost Dog" commercial (if you missed it, catch it here). This ad, which hits on timeless themes of loyalty and friendship, has generated a tremendous amount of buzz and has been...

Matcha Design Picks Up 15 at the 2014 Service Industry Advertising Awards

Matcha Design Picks Up 15 at the 2014 Service Industry Advertising Awards

by Matcha Design | Feb 2, 2015 | Award

Matcha Design brought home 15 new awards at the 12th Annual Service Industry Advertising Awards (SIAA). "It's always a great honor to receive such overwhelming recognition," said Chris Lo, President of Matcha Design. "We like to think that putting our clients first is...

Are you launching a business-to-business (B2B) marketing campaign?

Are you launching a business-to-business (B2B) marketing campaign?

by Matcha Design | Jan 28, 2015 | Blog

Most companies are adept at marketing products to the general public and to fellow companies, but marketing services to fellow business owners can be more challenging. So in today's article, we'll explore how to launch an effective B2B marketing campaign for your...

5 Tips for Staying Safe Online

5 Tips for Staying Safe Online

by Matcha Design | Jan 21, 2015 | Blog

The Internet is an amazing accomplishment, making the sharing of enormous amounts of information and data as simple as clicking a mouse or tapping a screen. But like all human endeavors, there are criminals waiting to exploit it, people who delight in breaking trusts...

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