When it comes to building a successful website, most businesses somewhat have an idea of what they want the site to achieve, and will bring a wish list or an actual site map to our initial consultation meeting. After the meeting, our team goes through a creative...
Effectively communicating and interacting with your clients is essential in any type of customer care situation. When interacting with your clients always remember to shake hands, make eye contact, and use age-appropriate greetings. Maintaining eye contact is...
In today's fast paced world customers need access to information in a timely and efficient manner more than they ever have before. Speed is a priority, but giving your customers world class customer service should never take a back seat. Providing customer service can...
Don't have time to brainstorm ways to grow your business? Check out our five simple, but effective ideas to help move your business forward! 1. Make sure clients find you Your clients need to find you fast and easy. There are many ways to approach this topic, but No....
I rarely take my actual camera with me these days. Why would I carry around a bulky Canon camera when I could simply slip my phone into my pocket? However, using the camera on your phone has a time and a place. A camera phone is good for a quick snapshot of your...
You have an exciting event coming up at your business or organization and now you want to write an announcement for your website, but are stuck wondering how to begin. Well, writing a news announcement for your website doesn't need to be rocket science, but the key to...
This week started off as usual: open the door, throw down my bags and receive a barking "hello" from our office dog, Pancake; however, there was one major difference. Pancake, our extremely hairy, somewhat eccentric, Pomeranian was basically shaved! Where long, golden...
I have a background in nonprofit communications and I absolutely love working with organizations that are changing the community. Since working with Matcha Design I have had to the opportunity to really examine nonprofit websites and their effectiveness. A...
Having an e-newsletter can be a very powerful tool. It can inspire brand awareness, motivate readers to participate in your services, increase your sales/donations and more. These are all amazing benefits, but how do you go about strategizing, creating and pushing out...
In a social experiment by Washington Post a couple years ago, a talented violinist performed in one of Washington D.C.'s busiest metro stations where more than 1,100 people travel every day. In the 45 minutes the musician played, only 6 people stopped and stayed for a...
Check out this YouTube video Google posted showing what the world searched for in 2012. It is amazing to see all the huge events and trending topics in 2012 through the "eyes" of Google, and it gets me thinking...2012 was a big year for Matcha Design....
If you have worked in the professional world for any length of time you will encounter client/vendor relations at some level. Working with clients or vendors is usually enjoyable, but when an order does not go smoothly it can be uncomfortable. It is inevitable you...