Blog
Matcha Design Presents SHBC’s New Look for a New Century
For their 100th year celebration, Southern Hills Baptist Church in Tulsa, OK turned to Matcha Design to give them a bold new look. Their redesigned branding and newly developed website will help carry them onward into the future. "We pulled out all the stops to give...
Matcha Design Named One of Tulsa’s Top 21 Top Web Designers by Expertise
Matcha Design, an award-winning full-service digital agency, is honored to be one of the top web designers in Tulsa. It's important to us that a business can’t pay to be included on Expertise. The recognition comes from Expertise, a Seattle-based company that...
Matcha Design Awarded at Thirteenth Annual 2017 International Davey Awards
Full-service digital design agency Matcha Design reclaims distinction at the 2017 International Davey Awards. The Tulsa, Oklahoma based company was awarded five awards during last year’s ceremony. The 2017 worldwide honor to the “Creative Davids” who triumph against...
How to Find Your Design Niche
As a designer, particularly if you’re jumping into the freelance market, setting yourself apart from the rest of the pack and make all the difference in your business growth and attracting new clients. Why is finding a niche so important? Credibility. While your...
Can Web Designers, Artists, and Writers Embrace Artificial Intelligence?
A surprisingly broad field, Artificial Intelligence isn’t just isolated to the computing sector; also encompassing the disciplines of philosophy, neuroscience, and psychology. Rather than simply understanding intelligence, the study of AI seeks to build & create...
How To Grow Your Brand On Instagram
First of all, having an online presence is imperious if you want to make sure that your business is going to be successful. One of the social networking sites that you should be interested in is Instagram because it allows you to tell a story by posting relevant...
How To Come Up With A Great Slogan And Taglines
With today's crowded marketplace, a great business tagline has never been more important. Whether for a specific product or for your entire business, an effective tagline can work wonders for your company's marketing. A tagline can succinctly convey a sense of your...
It’s Our 13th Anniversary
Thank You For Helping Matcha Design Celebrate 13 Years in Business It would be impossible for us to be celebrating our 13th anniversary without our incredible clients today. As a dedicated digital marketing entity, we need businesses, organizations, and entrepreneurs...
Matcha Design Wins 9 Awards at the 23rd Annual Communicator Awards
Tulsa, OK – Matcha Design, a Tulsa-based full service web design, development and implementation company that works to provide functional, innovative, and responsive website platforms for a variety of clients, this week was announced they were the recipient of 9...
Good vs Bad Design – What Makes a Graphic Design a Good Design
Graphic design is the first thing people notice when they glance at a brochure for the first time, and if you don't want to make a bad impression then it is something that you really ought to consider for your own business literature. You can't make a first impression...
How Color Affect Our Mood And Purchase Decision Making
Colors Create Emotional Reactions: Color is light and light is energy. Scientists have found that actual physiological changes take place in human beings when they are exposed to certain colors. Colors can stimulate, excite, depress, tranquilize, increase appetite and...
Creative Like An Artist
Maybe you're reading this as someone who creates regularly and is delighted with your creative output in terms of the amount, the quality and the depth? Then congratulations! It's a stage that few creative people reach. If you're not currently feeling quite so...
The Logo Designer’s Cheat Sheet
Logo design is the graphic designer's bread and butter, yet it's also one of the most challenging aspects of the field, with a lot of pitfalls built in. Even experienced designers can stumble badly when designing a company logo. But it can be complicated. Over time,...
SEO: The Constantly Moving Target
Since the last time we discussed SEO tips in this blog, progress has continued apace in the struggle to get to the top of the Google heap. Marketers fight to increase their customers’ rankings, while search engines continue to refine what works and what doesn’t to...
Selling Social: Why You Still Need a Website
Facebook has about 2.7 billion active users every month. Let that sink in for a minute. That’s close to 35 percent of all humanity on Earth visiting the same website every month. This sheer number alone has web marketers salivating. To have that many eyes available...
What is Your Identity Design Worth?
Is your company's identity design worth the investment? That depends on what a good first impression is worth to you. A first impression is a one-shot deal, but for a lot of businesses, identity design is an afterthought. You can make the argument that many successful...
Homepage design: Getting your visitors to page 2
Web marketing has spawned a burgeoning industry in web analytics. Any company worth its salt will have one or more trackers built into their website, designed to accumulate basic information about visitors: where they are geographically, what browser and operating...
UI Design: The Next Generation
The evolution of the user interface, or UI, has been very interesting to watch for those of us who have been there from the beginning. Back in the very old days, computers were cold and forbidding, with stark text on black backgrounds, emitting occasional beeps if you...
How Should You Market on Facebook?
Through what other media channel can your business reach over 1 billion people, target exactly the demographic you wish and have direct communication with your customers? This is why any business, big or small, should consider marketing on Facebook. It's a great...
Faces, fonts, points and pixels: The language of computer typography
Typography and publishing have changed drastically with the proliferation of personal computers in the past few years. What had originally been a profession with only one medium – paper – has exploded into the digital realm, dragging some old print design concepts...
When Should You Stop Supporting Old Browsers?
I'll take a stand here: The slavish support of older web browsers is holding back the development of the World Wide Web. Unless there's a very good business reason to keep up that support, many developers would prefer to toss them on the junk heap of history and focus...
Print Design for an International Market
In an earlier article, we discussed the problems American businesses might have with color theory when trying to expand overseas. This demonstrates that American businesses trying to expand internationally can run into a number of problems, both big and small, from...
Mobile Website vs. App: The Right Choice for Your Business
One of the most popular questions we receive when talking to clients is whether or not they need an app to help them expand into the mobile market. Usually, after we speak with them for a while, it becomes clear that all they really need is a mobile website. Mobile...
The Evolution of Interaction
Much has been written about using “real-world metaphors” in computer interface design, especially web design. People living in the real world – most of us, as I understand it – have an innate understanding of what a button, switch, or checkbox is for. Developers have...
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