Blog
Matcha Design Wins Silver at the 2015 W3 Awards
Prestigious awards were once again given at the recently held 2015 W3 Awards that was powered, sanctioned and judged by the Academy of Interactive and Visual Arts (AIVA.) Regarded as an award platform where creative excellence on the web as well as the people behind...
Matcha Design Bags Four Awards at the 2015 International Davey Awards
Oklahoma, USA, February 6, 2016 – About 4,000 entries were received for the 2015 Davey Awards – an international creative award focused exclusively on honoring outstanding creative work from the best small agencies worldwide. It is however worth mentioning that out of...
How to Make Super Bowl Worthy Commercials on A Startup Budget
The Super Bowl 50 is almost upon us and the buzz is growing. Sports and advertising fans alike are awaiting the matchup between the Carolina Panthers and Denver Broncos, as well as all, the iconic commercials that come along with the prestigious game. Although the...
Matcha Design Wins Big at the 13th Annual Service Industry Advertising Awards
Awards and trophies need no introduction. Loads of people who say they hate them would secretly love to win one. While many businesses struggle to collect just a few or none, for Matcha Design – an award winning design firm, it comes in multiples on a regular basis...
How Important a Tag Management System Is to Your Online Marketing Strategy
Tag Management System is a new, unique way of marketing which allows the online marketers to easily connect, manage, and unify their digital marketing resources (e.g., web analytics, PPC, newsletters, digital advertising, social media platforms, etc.) without putting...
10 Marketing Essentials for Every Successful Start-Up
No one launches a start-up with the intention of having all their hard work go down the drain. But each year thousands of small-business owners are forced to close up shop, when it becomes clear that their companies can no longer survive. Most business owners would be...
5 Ways to Convert Visitors into Customers
When it comes to running your online business, one of the biggest issues that you will face is converting visitors into customers. It is difficult enough building up web traffic, but it becomes even worse if you cannot get them to purchase the products that you have...
Social Media Calendar Dates
For you to succeed in social media marketing, it is important to create a calendar that shows a schedule for your business. A social media calendar will help you remember important dates as you will be able to set reminders that will help you push your advertisements...
Becoming Responsive, Part 3: Scaling Elements
You’ve used media queries to soften up your previously rigid web design, and added some nifty mobile navigation for your smartphone-using customers. But you keep running into some elements that just won’t change size the way you need them to. What do you do now? Today...
Becoming Responsive, Part 2: Mobile Navigation
There are plenty of challenges in converting a static website into a responsive one which works with browsers both big and small. In Part 1 of this series, we discussed media queries as a tool to make your site more malleable. These handy CSS constructs can go a long...
Becoming Responsive, Part 1: Media Queries
In April 2015, Google changed their search ranking algorithm to subtly bump down websites which weren't mobile-friendly. This caused a chain reaction of website owners who needed their sites to become "responsive," a term for sites which dynamically change depending...
5 Common Characteristics of Successful Business Services
A business service can be defined as any kind of work that supports a business, without producing any palpable products. Information Technology is a perfect example of a vital organizational business service, which aligns itself with the company’s needs as well as...
The Marketing Potential of Instagram Video
Have you ever scrolled through your Instagram feed, looked at a filtered photo, and thought, “I wish this was a movie”? Well, your wish has finally come true. On Thursday, June 20th, Instagram announced its new update featuring its fifteen second video capabilities...
How to Stay Inspired
One of the many challenges I often face is finding a good source of inspiration. I have wasted many hours away simply staring at the wall or a blank piece of paper trying to conjure a good idea. In some instances, the rare flicker of inspiration withers away before I...
Branding Social Media
Nowadays, you can find a Facebook fan page, Twitter, etc. for just about anything. This especially applies to many businesses. The world of social media has boomed within the past decade and companies have taken notice. As they began to delve into the world of social...
Client Horror Stories – Finding The Good In The Bad
Last week, I hastily bought ink for my printer in a rush to copy some important documents on my home computer. Later, I unfortunately found the ink cartridge box and packaging had already been opened! I did not notice at the time of purchase that a previous person had...
Tribute or Trivial – What Are Your Plans For Memorial Day Weekend?
What are your plans this Memorial Day weekend? For some, Memorial Day is only about shopping sales, BBQ dinners and an extra day to sleep in; while its true meaning of honoring the men and women who have died while serving in the military has been unfortunately...
5 Ideas To Help Your Business Grow
Don't have time to brainstorm ways to grow your business? Check out our five simple, but effective ideas to help move your business forward! 1. Make sure clients find you Your clients need to find you fast and easy. There are many ways to approach this topic, but No....
Cookie Cutter vs. Custom Website Design
I recently went to a Minor League Baseball game with some friends, and it was a great way to kick off the season. The Tulsa Drillers won the game and we had a great time eating stadium food and cheering on the team; however, the experience still came up short when...
Self-Documenting Code: Best Practices for Cleaner Code
As with any job, programmers should always strive to improve the quality of their work. In programming, there are many loosely-structured “best practice” techniques we can use to write code that is as efficient as possible and easy to update and maintain. Some are...
Phone Photography vs. Professional Photography
I rarely take my actual camera with me these days. Why would I carry around a bulky Canon camera when I could simply slip my phone into my pocket? However, using the camera on your phone has a time and a place. A camera phone is good for a quick snapshot of your...
The Art Of News Writing For The Web
You have an exciting event coming up at your business or organization and now you want to write an announcement for your website, but are stuck wondering how to begin. Well, writing a news announcement for your website doesn't need to be rocket science, but the key to...
Rebrand Your Business With A “New Doo”
This week started off as usual: open the door, throw down my bags and receive a barking "hello" from our office dog, Pancake; however, there was one major difference. Pancake, our extremely hairy, somewhat eccentric, Pomeranian was basically shaved! Where long, golden...
Lessons From The Set Of A Matcha Design Photo Shoot
"If at first you don't succeed, try, try, try again." This well-known proverb was first popularized in the 1800s, and has since shown up in many songs, literary themes and motivational speeches throughout the years. However, there is a slightly different version of...
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