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7 Killer Tips For Brochure Design That Works and more – Part 2
Design Considerations Before developing a brochure consider the following design principles: The Rule of Thirds When laying out your brochure use the rule of thirds. Divide the page into thirds both vertically and horizontally. Areas where the lines cross are...
7 Killer Tips For Brochure Design That Works and more – Part 1
Designing a great brochure is far more than just inserting beautiful pictures, let's get right to it: 1. Know your purpose before you start When you're thinking about how to design a brochure, start by asking clients why they think that they need a brochure. Then,...
Building An Effective Content Marketing Strategy
You probably understand that content marketing is a necessary element to your professional success. As technology evolves and more tools are being offered to you on a regular basis, other aspects of marketing evolve with the new technologies. However, content...
UpCity Selects Matcha Design as One of Tulsa’s Best Web Designers
Matcha Design, a renowned web design and full-service creative agency, has been named one of the best web design firms in Tulsa by UpCity! The recognition was announced following the release of UpCity’s new Top Local Agency marketplace. UpCity selected Matcha Design...
How To Cultivate A Positive Brand Culture
For many employers, 'branding' has meant the management of tangible assets like logotypes, typefaces, corporate colors, digital interactions, advertising, corporate and promotional collateral and, more recently, events and brand experiences. As a result, 'brand...
Creating VR Content for Beginners
Creating VR content does not have to be a daunting task, it can be fun and fulfilling if done the right way. Most people struggle with limited budget and are too afraid to take risks. Some are even content with their smartphones and deter from getting involved in the...
Matcha Design Named One of Tulsa’s Top 20 Best Web Designers by Expertise
Matcha Design, a full-service graphic design and creative agency, has been hand-picked as one of the 20 best web designers in Tulsa. The recognition comes from Expertise, a Seattle-based company that specializes in connecting people with experts in their community....
Practical Tips to Strengthen Your Digital Presence
Whether advisors want to admit it or not, the digital age is here. Technology is transforming our business and changing the behavior of our clients like never before. It has made the world smaller, given us shorter attention spans, and increased the number of ways we...
Creative Photography Technique
Creative photography is a special type of photography that strives to discover new patterns, color, adventure, and beauty, among many other things. This makes creative photography very exciting. It awakens all the senses of a photographer and adds a very artistic...
7 Killer Tips For Logo Design That Work
There are some rules and tricks of logo design that trained graphic artists learn through education and experience. At the very least, you should know some basics about brand identity theory before you create your new brand icon. Following are 7 Killer Tips For Logo...
5 Tips to Design Quality Landing Page Campaigns With Ease
Are you having issues with your landing page? If so, you need to rethink your landing page strategy. The Internet is full of websites that experience very high bounce rates. Keep in mind that that reflects the quality of your landing page, among other things. Higher...
Matcha Design Wins DesignFirms Award For Southern Hills Baptist Church Website
Matcha Design, a full-service graphic design and brand cultivation agency with a commitment to innovation and creativity in the logo and web design process, this week announced they have won a DesignFirms Award for their creation of the Southern Hills Baptist Church’s...
Wearable Technology 101
Wearable technology will be a hot commodity for 2015. The rapid rise of Android Wear devices, Google Glass, and the upcoming iWatch, along with Fitbit fitness bands and their copycats, demonstrates that there's surprising power in small packages. For the past several...
New Year’s Resolutions: Trim the Fat
A new year is a fresh start, a time that many people use to start thinking about those aspects of their lives that can be improved. Most of us just consider the most immediate things: eating right, working out, and generally trimming the fat. But how long has it been...
10 Common Mistakes for Young Developers
As a companion piece to our previous blog post “10 Common Mistakes for Young Designers,” we decided to take a look at the more technical aspect of web development. Through our observations on different websites and our conversation with different developers over the...
10 Common Mistakes for Young Designers
A good design is a practical design but with the complexity of platform compatibility, industry requirements, demanding clients to the stress of meeting deadlines; achieving greatness in design isn't as simple as you think. In the interest of young designers...
Top 4 Marketing Trends of 2015
It's true: 2014 is nearly over! Now, it's time to look at the top four marketing trends that we expect to see in 2015. It should be noted that digital marketing dramatically outpaced all other marketing approaches, including phone, television, radio, print, billboards...
How to Write Effective Content: Titles and Introductions
When writing content, whether it's for your website, marketing materials, a press release, a lead capture page or another project, there are a few rules that you'll want to follow as you write the title/headline and introduction. The title and intro are (arguably) the...
5 Ways a Website Can Break (and what to do about it)
Web developers, at least good ones, try not to release the programs they write without having full confidence they'll work under normal (and many abnormal) circumstances. Testing is an absolutely necessary part of every development cycle. Despite a dizzying variety of...
The Mobile Web: A Developer’s Overview
When a customer requests a website which scales well between mobile browsers and full screens (better known as "responsive design"), often they don't understand why it requires so much extra work. But designing a responsive site requires a unique sort of design...
How to Write Effective, Reader-friendly Content
Do you need to write content for your website? Content writing can be a challenge, especially for those individuals who aren't experienced writers. But the following approach can be helpful to anyone who's uncertain of where to begin and how to go about authoring an...
Using HASHTAG Part 2
Now that you understand more about the basics of hashtags and how beneficial they can be to your business, here are some helpful tips on the etiquette of using hashtags. Understanding the “Do’s and Don’ts” of using hashtags is helpful in keeping your online image...
Using HASHTAG Part 1
You’ve seen them everywhere from Twitter posts to late night spoofs with Jimmy Fallon and Justin Timberlake - the hashtag. You may be asking yourself, what exactly is a hashtag, what does it do exactly, and how can it help strengthen my marketing efforts?...
Why Are User-Centric Design Solutions So Challenging to Implement?
Many inexperienced web developers embark upon the challenging task of creating a website, but many amateur website designers run into the same road block: they find that it's extremely challenging to create a site that's user-centric! A web design that lacks...
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